I am in the process of finishing interviews with female breadwinners for my upcoming book about women who out-earn their partners, as recently discussed in The Economic Times Men accounted for more than 71% of the job losses in sectors like manufacturing and construction which have been so badly effected, which has meant women are working longer hours and many men are stepping up to providing more of the day to day domestic help. Even when job losses spread to traditionally female-friendly areas like retail and education, women continued to fare better. Rather cynically, part of this “gain” has been related to the fact that women are “cheaper to keep” - earning on average 83% of a man’s salary. What is interesting is that where men are now doing what working women have always had to do, balance work and responsibilities in the home, 45% of them are finding this a struggle. Whilst many women have been forced back into the work place as the main breadwinner when their partner has lost their job, a large percentage will stay in their job, even if their partner returns to work. For some time now women have entered the workforce to boost the family income. Whereas for many families this may have been an issue of “choice” increasingly, women’s wages are critical for the household income.